Our Team

Executive team

William (Bill) Ward

CEO/President | Email | (407) 797-3854

William Ward is the Chairman of the Board and CEO of Sterling Credit Corp. Mr. Ward became the sole owner of Sterling in 2019. Prior to the acquisition Mr. Ward served as the CEO for over twenty years. Mr. Ward began his career in the subprime market in 1971 and joined the Sterling family in 1975. Through Mr. Ward’s leadership and vision Sterling has become a dominant player in the subprime market helping dealers enhance their cashflow and creating the necessary infrastructure to service and manage large volumes of receivables.

DeeDee Smylie

Executive Vice President | Email

DeeDee Smylie is the Executive Vice-President of Sterling Credit Corp. Ms. Smylie has worked alongside Bill Ward for approximately forty years in the auto financial industry. Throughout her tenure at Sterling Credit Corp, Ms. Smylie has held a variety of positions which has enabled her to have a thorough understanding of all aspects of the bulk auto receivable purchasing and servicing business. Currently, Ms. Smylie oversees all financial activities to include financial forecasting and budgeting, implementation of special projects, and manages relationships with independent auditors and financial institutions. Ms. Smylie is also a member of the Board of Directors for Sterling Credit Corp.

Nannette Piccolo, Esq.

Chief Legal Officer | Email

Nannette Piccolo is the Chief Legal Officer of Sterling Credit Corp. Ms. Piccolo brings over twenty years of legal and auto experience to her executive role at Sterling Credit Corp. Ms. Piccolo leads corporate governance, oversees litigation for the company, drafts legal contracts, negotiates contracts with investment bankers, private equity groups, and other financial institutions, oversees servicing broker relations, and oversees all compliance issues and licensing. Ms. Piccolo is also a member of the Board of Directors for Sterling Credit Corp.

Bobby King

Chief Collections Officer | Email

Bobby King is the Chief Collections Officer of Sterling Credit Corp. Mr. King brings over twenty years of collections and operational experience to his executive role at Sterling Credit Corp. Mr. King oversees all collection activities to include collections on all overdue and delinquent accounts. Mr. King has successfully achieved targets for workflow and reduction in delinquency rates which have greatly attributed to Sterling Credit Corp.’s success. Mr. King oversees all collection reports and daily performance tracking.  Mr. King is also a member of the Board of Directors for Sterling Credit Corp.

Jamie Dye

Chief Financial Officer | Email

Jamie Dye is the Chief Financial Officer of Sterling Credit Corp. Ms. Dye has worked with Sterling Credit Corp. for over thirteen years and prior to that she owned and operated her own accounting firm. Ms. Dye oversees all accounting and fiscal management activities of Sterling Credit Corp. In addition, Ms. Dye oversees all aspects of compliance with state and federal financial regulations. Ms. Dye is also a member of the Board of Directors for Sterling Credit Corp.

Business development team

Guy Padgett

Senior Acquisition Specialist | Email

Guy Padgett is part of Sterling Credit Corp.’s business development and acquisition team. Mr. Padgett has been in the auto finance business for over thirty years and has been employed with Sterling Credit Corp. the majority of his career. Mr. Padgett began his career with Sterling Credit Corp. in the collections department as a collector and from there worked his way up, learning all facets of the subprime auto receivables business. Throughout the years, Mr. Padgett has built solid relationships with dealers and is an integral part of Sterling Credit Corp.’s continued success. 

Lindsey Norris

Acquisition Specialist | Email

Lindsey Norris is part of Sterling Credit Corp.’s business development and acquisition team. Ms. Norris originally joined Sterling Credit Corp. in September 2009 when the company expanded into Florida. As a self-motivated individual, Ms. Norris has a proven track record of success in the subprime auto receivables business. 

Kolby Norris

Acquisition Specialist | Email

Kolby Norris is part of Sterling Credit Corp.’s business development and acquisition team. Mr. Norris began his career with Sterling Credit Corp. in 2007. Throughout his tenure at Sterling Credit Corp., Mr. Norris has held a variety of positions which has enabled him to have a thorough understanding of the subprime auto receivables business. Mr. Norris has not only proved to be successful in acquisitions, but he has also, through targeted innovative strategies, raised millions of dollars in subordinated debt for Sterling Credit Corp. 

Jason Ward

Acquisition Specialist | Email

Jason Ward is part of Sterling Credit Corp’s business development and acquisition team.  Mr. Ward began his career with Sterling Credit Corp. in 2004 and has worked his way from the ground up. Mr. Ward began his career in the position of detailer and has held a variety of positions since then which has enabled him to have a solid understanding of the subprime auto receivables business. In addition, Mr. Ward has been instrumental in implementing new technologies so that Sterling Credit Corp. can provide exceptional customer service to its dealers.

Luis Sanabria

Dealer Relations Manager | Email

Luis Sanabria is the Dealer Relations Manager at Sterling Credit Corp. Mr. Sanabria has been providing accounts receivable management services to many of America’s leading financial businesses for over fifteen years. Mr. Sanabria is known for his in-depth understanding of commercial and consumer debt recovery. As a result, he is able to readily assess the needs of clients and tailor the appropriate services to help them accomplish their goals. With Mr. Sanabria, clients can be assured that they will receive Sterling Credit Corp.’s renowned service and quality performance.